Sales and Marketing Director
RELEVANT, the leading media company reaching Christian twenty- and thirty-somethings, is seeking to add a growth-minded sales and marketing director to lead our advertising sales team, partnerships and consumer marketing. Founded in 2000, RELEVANT has experienced extraordinary audience growth in the last couple of years and now consistently reaches more than 7 million people a month through our print magazine, website, podcasts, video and social channels. You will be responsible for overseeing and developing the sales strategies to drive company revenue in an ever-changing media landscape.
The ideal candidate is a media and marketing expert that has great insight into RELEVANT's unique audience, mission and market. The position will focus on expanding our advertising revenue growth momentum, and help spot the right opportunities and strategies to increase partner effectiveness and take revenue to the next level.
Our ideal candidate has a proven track record of marketing leadership and growth. They are a goal-driven self-starter with a thorough knowledge of strategy, budgeting and media. The candidate should be up to date with print, multimedia, social media, web and native advertising trends. The candidate should be well-rounded with good communication, presentation, leadership and writing skills.
Because RELEVANT sits at the crossroads of the Christian and mainstream marketplaces, the ideal candidate will have a working knowledge of both markets. Increasing national mainstream advertising on RELEVANT's platforms, as well as developing new advertising and partnership models is a primary focus of this position.
Working with the director of business development, the position will also oversee RELEVANT's consumer marketing strategies. Marketing agency experience or digital media sales is strongly preferred.
Grow our advertising and partnership revenue by leading effective, innovative strategies in a changing marketplace
Lead client partnerships, consulting on best marketing strategies and ideas for them to impact the RELEVANT audience
- Oversee and train the ad sales team
- Establish sales territories, quotas, and goals for the sales team
- Analyze sales statistics to identify areas of improvement
- Track results and trends regularly for business forecasting
- Report on team and individual performance
- Develop consumer marketing strategies for RELEVANT's products
Bachelor’s degree in business administration, marketing, advertising, media or related field of study
Several years of sales, agency or marketing experience with quantifiable success
- A strong knowledge of, and genuine passion for, RELEVANT’s audience, subject matter and purpose
- Expertise in print, multimedia and web marketing
- The ability to multi-task on numerous accounts or campaigns
- Experience analyzing market research and formulating actionable plans
- Effective time management and organizational skills
- Experience as a supervisor or manager
- Familiarity with CRM platforms
- Strong leadership qualities
- Ability to build rapport with clients
WORKING AT RELEVANT
At RELEVANT, we are committed to innovation, purpose and excellence. We are the leading platform reaching Christian twenty- and thirty-somethings, and our team is fueled by a creative spirit and spiritual mission that is reflected in every aspect of our business. We produce RELEVANT magazine and other stuff, but all of that's covered on our What We Do page—and let's be honest, you probably shouldn't apply for this position if you don't know who we are.
We're a small, collaborative team, and our employees are working to influence our generation and impact the world by creating innovative, impactful media. If that sounds like something you want to be part of, we'd love to hear from you! We aim to incorporate our core values of authenticity, creativity, transparency, faith and stewardship into everything we do. Diversity is of great importance to us.
RELEVANT offers full medical & dental insurance for our full-time employees, as well as a generous 401(k) matching program. We offer full-time employees three weeks of paid vacation, additional time off for missions trips, as well as generous maternity and paternity leave, if applicable. The office is fully stocked with free snacks and drinks, and everyone is given great seats to Orlando Magic and Orlando City games each season.
Our office is located in Winter Park, the creative Orlando neighborhood where we're surrounded by brick streets, Rollins College and amazing shops and restaurants. This is an in-house position.
To apply for our sales and marketing director position, please copy and paste your cover letter and resume below. Please include your salary history and references as well. Applications without salary history cannot be considered.